Multicolumn grids are especially useful in formats where more flexibility is needed, instances with complex hierarchy or uses of both text and illustrations. The format becomes more and more flexible the more columns you create.
Baseline grids are used to anchor the content in a common pattern. It gives a sense of better flow and rhythm to a design.
A hang line is when a designer chooses to use a horizontal grid line from which items can "hang". This can create uniformity across a page format.
Centered text:
-Is formal and classic
-Is used to create elegant, organic shapes
-Should always utilize variance in line length
Justified text:
-Creates a clean shape on the page
-Uses space efficiently
-Can create ugly gaps between words
-Should always use a line length that is long enough to conform to the type size
Ragged text:
-Respects the organic flow of language
-Avoids uneven spaces
-Doesn't need excessive hyphenation
-Needs to be checked to prevent weird shapes forming in the ragging edge
Typographic rivers appear when coincidental line spacing lines up from one line to the next, creating ugly gaps in type running down the page. They can be especially obvious in justified text.
Type color or texture is the term used to refer to the value of a block of copy on a page. Depending on the font, the block of text may seem black or gray, or nearly colorless. This is something to take into consideration when examining page hierarchy. Reducing leading can lend a denser color while expanding leading has the opposite effect.
There are a number of ways to indicate new paragraphs. The most common way is by indenting the first line. However, adding extra space between paragraphs is cool, too. Just don't ever indent and add extra space. Also, never indent the first line of the first paragraph.
thinkingwithtype.com/
Wednesday, November 19, 2014
Wednesday, November 12, 2014
An Interview with Richard Misrach
Here's a great video interview with Richard Misrach about his work, his inspiration, and the ideas he hopes to convey through his photography.
Richard Misrach, Photographer
Richard Misrach is a photographer who was very influential in the 1970s and helped pioneer color and large-scale photography. He is currently the most well-known for his ongoing series, Desert Cantos, a complex photographic study of how man relates to nature. He also did a series called Cancer Alley, a series of photographs taken within the industrial corridor along the Mississippi River, and On The Beach, aerial photos of human interactions on the beach.
Compound Words:
Some links:
http://ellies-creative-works-vu.blogspot.com/2010/04/huge-fan-of-richard-misrach.html
http://potd.pdnonline.com/2010/01/3367
http://www.berkeleyside.com/2011/08/01/richard-misrach-a-focus-on-the-after-story/
http://seesawmagazine.com/misrachpages/misrach_interview.html
http://www.high.org/Art/Exhibitions/Richard-Misrach-Exhibition.aspx
50 Words that Describe His Work:
|
||
---|---|---|
color political landscape time story communication composition beauty effective emotional researched thorough process study light inspired sublime |
response tragic aftermath cause and effect disaster life death vantage point weather desert beach fire hurricane cancer industrial irresponsibility society |
nature documentary detailed clear ominous relationship waiting patience propaganda contemporary environment radiation aesthetics sociology ecology historical |
Compound Words:
Beautiful-communicative
Human-tragedy
Industrial-ecology
Time-story
Flawless-detail
Environment-propaganda
Environment-propaganda
Some links:
http://ellies-creative-works-vu.blogspot.com/2010/04/huge-fan-of-richard-misrach.html
http://potd.pdnonline.com/2010/01/3367
http://www.berkeleyside.com/2011/08/01/richard-misrach-a-focus-on-the-after-story/
http://seesawmagazine.com/misrachpages/misrach_interview.html
http://www.high.org/Art/Exhibitions/Richard-Misrach-Exhibition.aspx
Monday, November 3, 2014
The History of Typography
The History of Typography by Ben Barrett
Type is Power.
Type is Timeless. But always changing.
Barrett-Forest describes the evolution of fonts, where they came from, how they've changed, and why they've changed. It all started with Gutenburg and the very first printing press, but changed over time due to need to more legibility, less density, and more contrast. The First Industrial Revolution brought exciting changes because of the ability to print more precisely. The Second Industrial Revolution brought advertising, which made demands for larger, bolder typefaces. With the 20th Century came the simplification of fonts. With the invention of the computer, more experimentation was allowed, and gave anyone the ability to design their own typefaces.
To me, it is extremely fascinating how closely the evolution of typography is tied to the events in history and how those events shaped and dictated the formation of new typefaces for various uses according to the specific needs of the time and the technology that was available!
Sunday, November 2, 2014
FUSE Designers
Tobias Frere-Jones is an American typographer based in NYC. He graduated from Rhode Island School of Design with a Graphic Design degree in 1992 and joined the Font Bureau in Boston. It was there that he created some of the most well-known fonts of the company including Interstate, Poynter Oldstyle, and Poynter Gothic. In total, he has designed of 700 font faces for retail, clients, and his own experimentation! Top clients have included The Boston Globe and The New York Times and his work has been featured in numerous leading art journals.
Website: http://www.frerejones.com/
Source: https://en.wikipedia.org/wiki/Tobias_Frere-Jones
http://www.frerejones.com/about/
Gerard Unger was born in the Netherlands in 1942. He studied graphic design and typography at the Gerrit Rietvald Academy in Amsterdam from 1963-1967 and has gone on to work in many aspects of the field, as a free-lance designer, a teacher and professor at various universities, and a type designer. He has done work in a majority of arenas from stamps and coins to magazines, newspapers, and books, to corporate branding and identities. One of his books has been translated into 5 different languages. He is now based in Brussels, Belgium and is a frequent lecturer on type design and other design topics.
Website: http://www.gerardunger.com/
Source: http://www.gerardunger.com/biography/biography.html
https://en.wikipedia.org/wiki/Gerard_Unger
Barry Deck is an American designer from Iowa, born in 1962. He graduated from Northern Illinois University in 1986. After pursuing his masters degree at the California Institute of Arts, he moved to New York and was recognized for his radical new ideas in the field of type design. He has been known for his distorted typefaces that play with and blur ideas of legibility. In 1995, he established his own company and has worked for companies such as Pepsi, Reebok, and Nickelodeon.
Website: http://www.barrydeck.com/
Source: http://www.identifont.com/show?1HV
Rick Vermeulen was born in the Netherlands in 1950. He graduated with a degree in graphic design from the Rotterdam Academy in 1972. After college, he often did work for the publisher, Bert Bakker, and worked with Rotterdam's Graphic Workshop, who worked to organize cultural events such as the Rotterdam Film Festival. From 1978-1982, he worked for the magazine Hard Werken, with a small group of other designers. Eventually, the group established their own studio under the same name. Vermeulen moved to Los Angeles in 1993 and continued work for Hard Werken. In 1995, he moved back to the Netherlands. More recently, he has designed typefaces for FUSE and has done collaboration work as well as freelance work for a number of clients.
Source: http://www.eyemagazine.com/feature/article/reputations-rick-vermeulen
Paul Elliman is a Brittish designer, born in 1961. He is well-known for his typeface Found Font, which is an ongoing project to create a typeface using found objects such as plastic, wire, and metal. He is also known for his font, Alphabet, which he designed for FUSE. He first came to fame for his work with the Brittish jazz magazine, Wire. He doesn't produce a lot of work, but the work he does is always well received.
Source: http://www.eyemagazine.com/feature/article/other-spaces
Anna-Lisa Schoenecker is a designer based in Mainz, Germany. She received her masters in Communication Design from the Royal College of Art. Her career began with Pentagram where she worked on editorial and corporate design. Her work for FUSE consists of her typeface White No Sugar and she has been recognized for her work in Women of Graphic Design 1890-2012. She now lives and works in Germany and is a teacher of Information Design and Interactive Media at the University of Applied Sciences in Mainz.
Website: http://www.schoenecker.com/
Source: http://www.schoenecker.com/index.php?/in-brief/about-me/
Website: http://www.frerejones.com/
Source: https://en.wikipedia.org/wiki/Tobias_Frere-Jones
http://www.frerejones.com/about/
Gerard Unger was born in the Netherlands in 1942. He studied graphic design and typography at the Gerrit Rietvald Academy in Amsterdam from 1963-1967 and has gone on to work in many aspects of the field, as a free-lance designer, a teacher and professor at various universities, and a type designer. He has done work in a majority of arenas from stamps and coins to magazines, newspapers, and books, to corporate branding and identities. One of his books has been translated into 5 different languages. He is now based in Brussels, Belgium and is a frequent lecturer on type design and other design topics.
Website: http://www.gerardunger.com/
Source: http://www.gerardunger.com/biography/biography.html
https://en.wikipedia.org/wiki/Gerard_Unger
Barry Deck is an American designer from Iowa, born in 1962. He graduated from Northern Illinois University in 1986. After pursuing his masters degree at the California Institute of Arts, he moved to New York and was recognized for his radical new ideas in the field of type design. He has been known for his distorted typefaces that play with and blur ideas of legibility. In 1995, he established his own company and has worked for companies such as Pepsi, Reebok, and Nickelodeon.
Website: http://www.barrydeck.com/
Source: http://www.identifont.com/show?1HV
Rick Vermeulen was born in the Netherlands in 1950. He graduated with a degree in graphic design from the Rotterdam Academy in 1972. After college, he often did work for the publisher, Bert Bakker, and worked with Rotterdam's Graphic Workshop, who worked to organize cultural events such as the Rotterdam Film Festival. From 1978-1982, he worked for the magazine Hard Werken, with a small group of other designers. Eventually, the group established their own studio under the same name. Vermeulen moved to Los Angeles in 1993 and continued work for Hard Werken. In 1995, he moved back to the Netherlands. More recently, he has designed typefaces for FUSE and has done collaboration work as well as freelance work for a number of clients.
Source: http://www.eyemagazine.com/feature/article/reputations-rick-vermeulen
Paul Elliman is a Brittish designer, born in 1961. He is well-known for his typeface Found Font, which is an ongoing project to create a typeface using found objects such as plastic, wire, and metal. He is also known for his font, Alphabet, which he designed for FUSE. He first came to fame for his work with the Brittish jazz magazine, Wire. He doesn't produce a lot of work, but the work he does is always well received.
Source: http://www.eyemagazine.com/feature/article/other-spaces
Anna-Lisa Schoenecker is a designer based in Mainz, Germany. She received her masters in Communication Design from the Royal College of Art. Her career began with Pentagram where she worked on editorial and corporate design. Her work for FUSE consists of her typeface White No Sugar and she has been recognized for her work in Women of Graphic Design 1890-2012. She now lives and works in Germany and is a teacher of Information Design and Interactive Media at the University of Applied Sciences in Mainz.
Website: http://www.schoenecker.com/
Source: http://www.schoenecker.com/index.php?/in-brief/about-me/
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